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As a qualified chartered accountant who has worn the hats of client manager, software advisor, and practice manager, I know how important it is to have a clear line of sight on the performance of your business. I’ve done the leg work to identify the most common areas businesses and internal finance teams miss when it comes to optimizing their operations to be as efficient and effective as possible. When I’m not working, I enjoy applying my logical, common-sense and systemised approach to my favourite hobby, golf – constantly challenging and making improvements to my game to keep reducing my golf handicap everyday! 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